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Sempai: Faster Contract Finalisation and Improved Sales Results

About the Client
Sempai is a marketing agency specialising in performance marketing. The team runs advertising campaigns on Google, Meta, TikTok and also carries out SEO and analytics projects. By combining strategic expertise with digital tools, Sempai helps clients achieve measurable business results. The company operates dynamically, adjusting its processes to match the fast-paced nature of the marketing industry.
The Challenge
Sempai's traditional contract signing process often delayed campaign launches, especially at the end of the month, when every hour counts towards meeting sales targets. Even after verbal approval, documents could end up stuck on a decision-maker's desk. The lack of an immediate signature delayed the start of cooperation.
“We often face situations where the client says ‘Yes, we’re signing the contract’, but it still doesn’t get finalised. It drags on…”
– Mateusz Pogroszewski, New Business Manager
The Solution
Sempai implemented Autenti eSign, integrating the e-signature into its standard sales process. Documents are now sent to clients online and approved within minutes – no printing or postage required. This enables campaigns to launch from the next month and helps the sales team reach their targets more quickly.
“Having it in electronic form speeds up the process significantly… a quick electronic signature and we’re up and running from the new month.”
– Mateusz Pogroszewski, New Business Manager
Results
- Contract signing time reduced from days to minutes
- Immediate commencement of work after approval
- More efficient sales process, especially at month-end
- Increased achievement of monthly sales targets
- Greater client motivation to finalise deals quickly
“A quick electronic signature and we’re up and running from the new month. It also helps us hit those monthly sales targets.”